Search campaigns are the foundation of many digital advertising strategies. With the help of Blueprints, you can launch thousands of customized Search campaigns in a few steps.
Step #1: Set up a Blueprint and Search campaign
Hover over Automate (rocket icon) in the left menu, and select Blueprint Editor.
Click + Blueprint on the top-left, and select Build from Scratch.
Input key information:
Blueprint name
Vertical (Note: The vertical must match the vertical of the accounts you plan to connect to the Blueprint.)
Click Save Changes.
Click + New Campaign toward the bottom of the Blueprint.
Select Search in the dropdown as your campaign type.
Enter a name and status for the campaign.
Configure other settings:
Budget & Bidding
Geo Targeting (Required)
Targeting & Negative Keywords
Interactions With Existing Campaigns
Advanced Settings
Click Save Changes.
Step #2: Create an ad group and add creatives
In your Search campaign, click + New Ad Group at the bottom of the page—you may need to scroll down to see the button.
Configure your Search ad group settings.
Add creatives.
Add keywords.