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Fluency partner integrations and supported ad types

Explore Fluency's list of supported types and partner integrations.

Updated over 3 weeks ago

Fluency supports a wide range of ad types and partner integrations, empowering advertisers to create, manage, and optimize digital advertising campaigns efficiently.

Don't see a desired platform or ad type on our list? Connect with your Advertising Engineering to discuss your needs and options.


List of supported ad types

Fluency supports a wide range of ad types, catering to the diverse needs of digital marketing. Some of the supported ad types include:

  • Search Ads

  • Pinterest Ad Formats

    • Pinterest Regular Ad

    • Pinterest Carousel Ad

    • Pinterest Shopping Ad

    • Pinterest Video Ad

  • Sponsored Display Image and Video Ads

  • Programmatic Display Ads

  • Video Ads

  • Connected TV (CTV) Ads


List of Fluency partner integrations

Google

  • Google Ads: Synchronize, manage, and create campaigns directly from Fluency.

  • Google Merchant Center: Utilize inventory feeds for Performance Max campaigns.

  • Google My Business: Enable location extensions and local campaigns.

  • Google Analytics: Link GA4 properties to Google Ads for comprehensive data analysis.

Meta (Facebook)

  • Facebook Ads: Synchronize and manage Facebook advertising campaigns, leveraging Fluency's tools for optimized performance.

Microsoft

  • Microsoft Ads: Integrate with Microsoft's advertising network to manage and create campaigns.

Pinterest

  • Pinterest Ads: Connect and manage Pinterest campaigns, tapping into the platform's unique user base.

Other integrations

  • Dropbox: Import creative assets for various campaigns.

  • YouTube: Link YouTube channels for video advertising.


How to set up partner integrations

Note: The user completing the authentication must be an admin in the partner platform.

  1. Log in to Fluency and go to the setup page (Global Settings > Platform Integrations).

  2. Select Connect for the integration you want to set up.

  3. A new tab will open—log in to the partner platform if prompted.

  4. Grant Fluency permission to manage your advertising.

  5. You'll be redirected to a success page or to a custom setup page if more details are needed.

  6. Once complete, close the new tab. The platform or channel will now display Re-Link, indicating a successful connection.

After authentication, you can connect your accounts to existing partners. Once connected, run a reverse sync to pull in existing campaigns and historical data.


Receiving alerts for disconnected accounts

You can designate emergency contacts to receive alerts if an account becomes disconnected. Contacts will be notified in the order that they are entered in Fluency.

  1. On the setup page (Global Settings > Platform Integrations), click Edit Contacts.

  2. Enter the Name, Phone and Email.

  3. Click Save Contacts.

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