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Miscellaneous settings for Meta (Facebook) campaigns in Blueprints
Miscellaneous settings for Meta (Facebook) campaigns in Blueprints

Meta (Facebook) campaigns in Blueprints contain additional miscellaneous settings specific to Facebook.

Updated over 5 months ago

Miscellaneous settings explained

The image above is of the miscellaneous settings in Blueprints for Meta (Facebook) campaigns: Here is what several of the fields above entail:

  • Frequency Cap: Limits how often an ad can be served to the same user over a period of time.

    • Frequency Cap Interval: Day, Week, or Month

    • Max Frequency Cap: The number of times the ad is served based on the chosen interval (e.g., 5 times/week).

  • Promoted Page Override: Fluency automatically uses the main page associated with an account. Use this to promote other campaigns, ad sets, or ads that differ from the main page.

  • Special Ad Categories: Credit, Employment, Housing (select all that apply). Edit also in campaign settings.

See general miscellaneous settings for details on additional fields for Blueprint campaigns.

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