Running ads across diverse verticals, networks, and campaign types? Use a campaign prefix to name campaigns based on different advertising variables, making it easier to identify them after launch. For example, if you launched a large number of campaigns using Blueprints, you can filter using a campaign prefix to view specific campaign performance.
Campaign prefix examples
Vertical (e.g., Lawyer, HVAC, etc.)
Ad type (e.g., Display, Search, PMax)
Language (e.g., EN for English, FR for French)
FCY (indicating campaigns launched with Fluency)
Notes:
If you have active campaigns launched from a Blueprint with a campaign prefix and you decide to remove it from the Blueprint, new campaigns will be created and the old ones will be paused.
If you add a campaign prefix to an active Blueprint where none existed previously, the campaigns will be renamed instead of recreated.